CA Sea Change Atlas
County Profiles Santa Cruz County
Data as of 2026-10-22

Marine economy · Santa Cruz County, CA

Marine economy

Businesses that are dependent on marine resources are particularly vulnerable to coastal hazards. (Note: “Total coastal economy” refers to all economic activity in the shoreline counties and is covered in the total economy section of this page.)

If You Can't Measure It, You Can't Protect It

More than 9.5%

of total employment in Santa Cruz County is in the marine economy.

Establishments
638
Jobs (some sectors withheld)
9,967
Wages (some sectors withheld)
$340.69M
GDP (some sectors withheld)
$677.05M

Some sectors withheld, see the sector chart.

Business Diversity

Understanding the types and amounts of businesses in the marine economy will inform community planning and management initiatives. This graphic highlights the six sectors that make up the marine economy.

Share of the county total, by sector.

Establishments, by sector: Living resources 2.2%, Marine construction 0.5%, Marine transportation 3.0%, Offshore mineral resources 0.2%, Ship and boat building 0.2%, Tourism and recreation 94.0%. Wages, by sector: Living resources withheld, Marine construction 0.2% (estimated), Marine transportation 3.0%, Offshore mineral resources withheld, Ship and boat building withheld, Tourism and recreation 96.7%. Employment, by sector: Living resources withheld, Marine construction 0.1% (estimated), Marine transportation 1.6%, Offshore mineral resources withheld, Ship and boat building withheld, Tourism and recreation 98.2%. GDP, by sector: Living resources withheld, Marine construction 0.2% (estimated), Marine transportation 2.4%, Offshore mineral resources withheld, Ship and boat building withheld, Tourism and recreation 97.4%. Establishments 94.0% Wages 96.7% Employment 98.2% GDP 97.4%

Share of the county total, by sector: data table

CategoryLiving resources (some figures withheld)Marine constructionMarine transportationOffshore mineral resources (some figures withheld)Ship and boat building (some figures withheld)Tourism and recreation
Establishments1431911600
Wageswithheld≈ $835,462$10.3 millionwithheldwithheld$329.5 million
Employmentwithheld≈ 14164withheldwithheld9,789
GDPwithheld≈ $1.5 million$16.4 millionwithheldwithheld$659.2 million

Shares exclude withheld sectors.

Living resources, Offshore mineral resources and Ship and boat building withheld; not enough reliable data.The approximately-equals sign and hatched segments are estimates.

Wages

Understanding wage vulnerability helps leaders better understand the long and short-term impact of coastal storms, economic downturns, etc. Lower wage sectors are usually affected the most.

Tourism and recreation has the lowest average wage per job in coastal California.

Average wage per job, by sector.

Living resources (some figures withheld): County withheld, Coastal California $64,138, All Coastal States $59,563. Marine construction: County ≈ $54,930, Coastal California $135,639, All Coastal States $102,260. Marine transportation: County $60,272, Coastal California $93,343, All Coastal States $72,991. Offshore mineral resources (some figures withheld): County withheld, Coastal California $134,731, All Coastal States $193,706. Ship and boat building (some figures withheld): County withheld, Coastal California $89,401, All Coastal States $82,170. Tourism and recreation: County $33,207, Coastal California $37,578, All Coastal States $35,063. $0 $50k $100k $150k $200k Living resources Marine construction Marine transportation Offshore mineralresources Ship and boat building Tourism and recreation

Average wage per job, by sector: data table

CategoryCountyCoastal CaliforniaAll Coastal States
Living resources (some figures withheld)withheld$64,138$59,563
Marine construction≈ $54,930$135,639$102,260
Marine transportation$60,272$93,343$72,991
Offshore mineral resources (some figures withheld)withheld$134,731$193,706
Ship and boat building (some figures withheld)withheld$89,401$82,170
Tourism and recreation$33,207$37,578$35,063

All Coastal States means the coastal portions of 30 states, not the whole country.

Living resources, Offshore mineral resources and Ship and boat building withheld; not enough reliable data.The approximately-equals sign and dashed rings are estimates.

Total Jobs

Many economic reports don't include the self-employed in their job numbers, yet this group can play an important role in the local economy. Most commercial fishermen, for instance, are self-employed.

106

tourism and recreation workers in Santa Cruz County are self-employed, more than any other sector.

Employed workers, 2025 (some sectors withheld)
9,967
Self-employed workers, 2021
280

Some sectors withheld, see the sector chart.

Digging Deeper

Go further with Santa Cruz County's marine economy in the atlas's other tools.

About this data

Data, methods and citation

Snapshot
2026-10-22 · all snapshots
Methodology
Version 1 · what changed

Report a problem with these figures

Some figures are estimated with NOAA's Open ENOW method, and some are withheld. How estimates are made · Why figures are withheld